Quickstart Global today announced that it has started 2010 with four significant new client wins, with teams being established on behalf of clients in China, India and Bulgaria.   As economies are lifting out of recession there is tangible evidence that businesses are beginning to invest again in growth.

One of our latest clients is a UK based film company, Tracc. With offices in London and New York, Tracc represent a mix of global brands such as Ikea, Accenture and the ubiquitous Saatchi & Saatchi as well as host of dynamic SMEs. Tracc manages the entire creative and production process, from script development to filming and editing the final cut. However, their commitment in delivering ROI is managed through their online optimisation and distribution process ensuring that their clients gain maximum benefit from their investment. Using Quickstart Global’s In-House Anywhere™ model, they have set up a team of researchers based in Vadodara, India to assist them in identifying potential clients who have a story to tell.

Paul Richards, Managing Director of Tracc commented, “The Tracc management team were well aware of the cost and talent advantages of having offshore staff, but also very conscious of the pitfalls of outsourcing, which we were keen to avoid. Tracc has a global strategy and what attracted us to the Quickstart Global model was having our own people, who have an emotional engagement with our business and who can be shaped and trained by us. In addition, Quickstart Global offered us a complete solution, they manage everything for us and our staff have someone to turn to in the office if they have any issues. I was also hugely impressed by the efficiency, environment and ambience in the Vadodara office. ”

Neal Gandhi CEO of Quickstart Global added, “2010 has got off to a great start for our business.  We can see a much more positive attitude to investment from many of the businesses that we are talking to, there is a real feeling that the economy is on the upturn.  Working with Tracc also consolidates our position in the creative services industry adding to our existing relationships with games production studios.

About Tracc

Tracc makes films for businesses and helps them tell their story through engaging with the right audiences through the right online channels. With offices in London, New York and now in India, Tracc’s capability has increased. In the last 16 months Tracc has produced over 180 films.